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Sample Work & Strategy Examples

Here are sample audits, creative directions, and campaign strategy examples based on real-world business scenarios.

Aesthetic Clinic Lead Generation

Sample funnel and messaging strategy designed to generate more consultation bookings.

Skinify Aesthetic Clinic - Skin Laser Treatment Ad
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Skinify Aesthetic Clinic - Skin Treatment Results Ad
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Dental Clinic Promo Campaign

Campaign structure and ad angle example for generating braces and treatment inquiries.

Dental Smiles - Braces Promo Ad
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Dental Smiles - Braces Treatment Ad
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Customer Avatars

Detailed target persona profiles to inform ad targeting, messaging, and creative direction.

Customer Avatars - Juan Aquino, Pilar Fermin, Bob Dela Cruz

Creative Strategy & Creative Brief

Sample creative strategy and brief documentation for campaign production.

Diagnosis and Optimization

Performance analysis with specific Keep/Kill actions for each ad set based on key metrics.

Diagnosis and Optimization - CPA, CTR, CPC, CPM Analysis

F.A.S.T. Diagnosis

Month-over-month performance comparison and funnel stage analysis.

F.A.S.T. Diagnosis - January vs February Summary
F.A.S.T. Diagnosis - Metric Breakdown Tables
F.A.S.T. Diagnosis - Funnel Stage Analysis

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